{"id":100819,"date":"2018-11-12T08:33:14","date_gmt":"2018-11-12T07:33:14","guid":{"rendered":"https:\/\/batijournal.com\/?p=100819"},"modified":"2019-07-15T10:41:29","modified_gmt":"2019-07-15T08:41:29","slug":"forte-hausse-des-investissements-touristiques-en-france-en-2017","status":"publish","type":"post","link":"https:\/\/batijournal.com\/index.php\/forte-hausse-des-investissements-touristiques-en-france-en-2017\/100819\/","title":{"rendered":"Forte hausse des investissements touristiques en France en 2017"},"content":{"rendered":"

L\u2019\u00e9dition 2018 du Tableau de bord des investissements touristiques publi\u00e9e par Atout France \u00e9value \u00e0 13,9 milliards les investissements r\u00e9alis\u00e9s en France en 2017 dans les diff\u00e9rentes fili\u00e8res touristiques (+ 3,2% par rapport \u00e0 2016). Une dynamique qui va se poursuivre en 2018 avec une pr\u00e9vision de 14,2 milliards, tir\u00e9e par les investissements dans les \u00e9quipements.<\/strong><\/p>\n

\u00c0 l\u2019occasion du 2e Conseil interminist\u00e9riel du tourisme (janvier 2018), l\u2019\u00c9tat a r\u00e9affirm\u00e9 sa volont\u00e9 de stimuler l\u2019offre touristique et d\u2019accro\u00eetre sa qualit\u00e9 en favorisant l\u2019investissement dans la construction et la r\u00e9novation. En parall\u00e8le aux financements sp\u00e9cifiques mis en place par la Banque des Territoires et BPI France, le dispositif France Ing\u00e9nierie Tourisme pilot\u00e9 par Atout France accompagne les territoires dans leur strat\u00e9gie de d\u00e9veloppement et le montage de projets d\u2019investissement. Une mesure qui vise \u00e0 acc\u00e9l\u00e9rer la concr\u00e9tisation des projets pour permettre une meilleure diffusion des flux internationaux dans toutes les destinations.<\/p>\n

L\u2019h\u00f4tellerie repr\u00e9sente 21% de l\u2019investissement total 2017<\/strong>
\nStimul\u00e9s notamment par la r\u00e9novation\/cr\u00e9ation de palaces et d\u2019\u00e9tablissements haut de gamme, les investissements dans l\u2019h\u00f4tellerie, ont progress\u00e9 de 2,1% en 2017 (soit 60 millions d\u2019euros) pour atteindre 2,9 milliards d\u2019euros, ce qui constitue la plus forte hausse en volume parmi les h\u00e9bergements.
\nL\u2019h\u00f4tellerie de plein-air s\u2019est aussi r\u00e9v\u00e9l\u00e9e particuli\u00e8rement dynamique (+11%) et conna\u00eet un cycle d\u2019investissement soutenu, accompagnant la mont\u00e9e en gamme des campings et le renouvellement des mobil-homes.<\/p>\n

Parcs de loisirs et thermalisme, principaux moteurs de l\u2019investissement dans les \u00e9quipements<\/strong>
\nL\u2019investissement dans les \u00e9quipements touristiques a \u00e9t\u00e9 \u00e9galement tr\u00e8s porteur en 2017, avec une hausse de 7,4% qui poursuit une tendance d\u00e9but\u00e9e en 2009 et qui s\u2019accentue depuis 2015. Les parcs de loisirs et le thermalisme ont \u00e9t\u00e9 les principaux moteurs de cette dynamique.
\nSi une baisse est \u00e0 observer pour les monuments historiques, l\u2019investissement dans les mus\u00e9es se redresse, de plus en plus port\u00e9 par l\u2019\u00e9mergence de fondations priv\u00e9es comme acteurs majeurs du secteur.<\/p>\n

Photo :\u00a0le Grand H\u00f4tel Dieu \u00e0 Lyon –\u00a0Vincent Ramet<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

L\u2019\u00e9dition 2018 du Tableau de bord des investissements touristiques publi\u00e9e par Atout France \u00e9value \u00e0 13,9 milliards les investissements r\u00e9alis\u00e9s en France en 2017 dans les diff\u00e9rentes fili\u00e8res touristiques (+ 3,2% par rapport \u00e0 2016). Une dynamique qui va se poursuivre en 2018 avec une pr\u00e9vision de 14,2 milliards, tir\u00e9e par les investissements dans les […]<\/p>\n","protected":false},"author":17,"featured_media":99030,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[10530,6340],"tags":[862],"class_list":["post-100819","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","category-architecture-conception","tag-tourisme"],"yoast_head":"\nForte hausse des investissements touristiques en France en 2017<\/title>\n<meta name=\"description\" content=\"Le Tableau de bord des investissements touristiques publi\u00e9e par Atout France \u00e9value \u00e0 13,9 milliards les investissements r\u00e9alis\u00e9s en France en 2017\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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