{"id":111720,"date":"2025-04-07T09:16:07","date_gmt":"2025-04-07T07:16:07","guid":{"rendered":"https:\/\/batijournal.com\/?p=111720"},"modified":"2025-04-07T09:19:02","modified_gmt":"2025-04-07T07:19:02","slug":"pour-les-investisseurs-de-choose-france-optimiser-lattractivite-de-33-sites-patrimoniaux","status":"publish","type":"post","link":"https:\/\/batijournal.com\/index.php\/pour-les-investisseurs-de-choose-france-optimiser-lattractivite-de-33-sites-patrimoniaux\/111720\/","title":{"rendered":"Pour les investisseurs de \u00ab\u00a0Choose France\u00a0\u00bb, l&rsquo;\u00e9tat veut optimiser l&rsquo;attractivit\u00e9 de 33 sites patrimoniaux"},"content":{"rendered":"<p>Avec plus 46 500 monuments historiques, la France poss\u00e8de un attrait touristique important : 80 % des touristes \u00e9trangers le prennent en compte dans le choix de leur destination, et 50 % visitent au moins un lieu culturel durant leur s\u00e9jour. Un quart de ces monuments est en mauvais \u00e9tat ou en p\u00e9ril. Le minist\u00e8re du Tourisme a lanc\u00e9 un groupe de travail ax\u00e9 sur la r\u00e9novation et la mise en valeur touristique du patrimoine, autour de trois axes : simplification administrative, acc\u00e8s au financement, et recensement de biens patrimoniaux \u00e0 potentiel touristique en attente d\u2019investissement. Apr\u00e8s un travail d&rsquo;analyse approfondi sur la base notamment d&rsquo;une fiche d&rsquo;identification et gr\u00e2ce \u00e0 l&rsquo;expertise des services du minist\u00e8re de la culture (DRAC, DGPA) et de la Banque des territoires, le comit\u00e9 de s\u00e9lection a retenu 33 sites. Une partie des sites recens\u00e9s, compte tenu de leur dimensionnement et de leur niveau de maturit\u00e9, ont vocation \u00e0 \u00eatre propos\u00e9s \u00e0 des investisseurs internationaux dans le cadre de la tenue du sommet Choose France le 19 mai 2025. Une autre partie, bien que pr\u00e9sentant un potentiel certain de l&rsquo;avis du comit\u00e9 de s\u00e9lection, n\u00e9cessitent un travail d&rsquo;analyse compl\u00e9mentaire avant d&rsquo;\u00eatre propos\u00e9s \u00e0 des investisseurs (identit\u00e9 du propri\u00e9taire non clarifi\u00e9e, usage non stabilis\u00e9, montant estim\u00e9 des investissements encore incertain.) Il est demand\u00e9 aux acteurs locaux, avec l&rsquo;appui des pr\u00e9fets, d\u2019\u00e9valuer le potentiel touristique des sites, de recenser les exigences r\u00e9glementaires remplies ou \u00e0 venir, d\u2019assurer l\u2019acceptabilit\u00e9 politique et sociale, et de d\u00e9signer un r\u00e9f\u00e9rent pr\u00e9fectoral par site. Le minist\u00e8re demande aux pr\u00e9fets de r\u00e9gion de poursuivre le travail de simplification administrative, car \u00ab\u00a0de trop nombreux conflits de normes ralentissent encore la r\u00e9alisation de projets \u00e9conomiques et touristiques dans des biens patrimoniaux\u00a0\u00bb.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avec plus 46 500 monuments historiques, la France poss\u00e8de un attrait touristique important : 80 % des touristes \u00e9trangers le prennent en compte dans le choix de leur destination, et 50 % visitent au moins un lieu culturel durant leur s\u00e9jour. Un quart de ces monuments est en mauvais \u00e9tat ou en p\u00e9ril. Le minist\u00e8re [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":111721,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[10736,10530,6345,10789,10785],"tags":[10659,4474,862],"class_list":["post-111720","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-la-une","category-actualites","category-economie-marches","category-publications-atrium","category-atrium","tag-investissements","tag-monuments-historiques","tag-tourisme"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pour les investisseurs de &quot;Choose France&quot;, l&#039;\u00e9tat veut optimiser l&#039;attractivit\u00e9 de 33 sites patrimoniaux<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/batijournal.com\/index.php\/pour-les-investisseurs-de-choose-france-optimiser-lattractivite-de-33-sites-patrimoniaux\/111720\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pour les investisseurs de &quot;Choose France&quot;, l&#039;\u00e9tat veut optimiser l&#039;attractivit\u00e9 de 33 sites patrimoniaux\" \/>\n<meta property=\"og:description\" content=\"Avec plus 46 500 monuments historiques, la France poss\u00e8de un attrait touristique important : 80 % des touristes \u00e9trangers le prennent en compte dans le choix de leur destination, et 50 % visitent au moins un lieu culturel durant leur s\u00e9jour. 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