{"id":71238,"date":"2010-04-22T00:00:00","date_gmt":"2010-04-21T22:00:00","guid":{"rendered":"http:\/\/b.bati-journal.com\/quest-ce-quune-maison-innovante\/71238"},"modified":"2019-07-15T11:03:44","modified_gmt":"2019-07-15T09:03:44","slug":"quest-ce-quune-maison-innovante","status":"publish","type":"post","link":"https:\/\/batijournal.com\/index.php\/quest-ce-quune-maison-innovante\/71238\/","title":{"rendered":"Qu’est-ce qu’une maison \u00ab\u00a0innovante\u00a0\u00bb ?"},"content":{"rendered":"

Pour les Fran\u00e7ais, pas de doute : l’innovation dans la maison est synonyme d’\u00e9cologie et d’\u00e9conomie d’\u00e9nergie. Tel est le principal enseignement de la derni\u00e8re vague du Barom\u00e8tre Union des Maisons Fran\u00e7aises\u2013CSA, r\u00e9alis\u00e9e en mars dernier. En effet, pour illustrer leur vision de la maison \u00ab\u00a0innovante\u00a0\u00bb, les Fran\u00e7ais citent spontan\u00e9ment une dizaine d’innovations, toutes li\u00e9es \u00e0 l’\u00e9cologie. En t\u00eate : le recours \u00e0 l’\u00e9nergie solaire (37 % des citations), la maison \u00e9cologique \u00e0 l’usage (31 %) et l’utilisation d’\u00e9nergies renouvelables (20 %). Suivent dans un mouchoir de poche : l’isolation (14 %), la ma\u00eetrise des d\u00e9penses \u00e9nerg\u00e9tiques (14 %), la maison en bois (13 %) et le syst\u00e8me de chauffage \u00e9cologique (13 %).\u000bLe Barom\u00e8tre Union des Maisons Fran\u00e7aises\u2013CSA a \u00e9galement demand\u00e9 aux Fran\u00e7ais ce \u00e0 quoi ils ne renonceraient pas dans leur projet de construction d’une maison en cas de restriction budg\u00e9taire. Pour plus d’un tiers d’entre eux (37 %), il s’agit de la ma\u00eetrise de l’\u00e9nergie. Viennent ensuite la superficie des pi\u00e8ces (25 %), puis le recours aux mat\u00e9riaux environnementaux (17 %).\u000bPar ailleurs, les Fran\u00e7ais se renseignent notamment sur les sites internet des constructeurs*, vitrine de la qualit\u00e9. Ils en attendent d’abord des informations pr\u00e9cises sur la s\u00e9curit\u00e9 de la construction en termes de certifications et de labels de qualit\u00e9 (37 % des citations), des offres de packages de maison (31 %), puis des visites virtuelles (17 %).\u000b\u00c0 noter que la jeune g\u00e9n\u00e9ration (18-35 ans), les habitants des villes moyennes et ceux de la r\u00e9gion parisienne sont particuli\u00e8rement en attente de propositions de prix.\u000b*72 % des Fran\u00e7ais citent ce moyen de recherche (Barom\u00e8tre UMF-CSA, f\u00e9vrier 2010)<\/p>\n","protected":false},"excerpt":{"rendered":"

Pour les Fran\u00e7ais, pas de doute : l’innovation dans la maison est synonyme d’\u00e9cologie et d’\u00e9conomie d’\u00e9nergie. Tel est le principal enseignement de la derni\u00e8re vague du Barom\u00e8tre Union des Maisons Fran\u00e7aises\u2013CSA, r\u00e9alis\u00e9e en mars dernier. En effet, pour illustrer leur vision de la maison \u00ab\u00a0innovante\u00a0\u00bb, les Fran\u00e7ais citent spontan\u00e9ment une dizaine d’innovations, toutes li\u00e9es […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[6351],"tags":[],"class_list":["post-71238","post","type-post","status-publish","format-standard","hentry","category-energie-environnement"],"yoast_head":"\nQu'est-ce qu'une maison "innovante" ?<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/batijournal.com\/index.php\/quest-ce-quune-maison-innovante\/71238\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Qu'est-ce qu'une maison "innovante" ?\" \/>\n<meta property=\"og:description\" content=\"Pour les Fran\u00e7ais, pas de doute : l’innovation dans la maison est synonyme d’\u00e9cologie et d’\u00e9conomie d’\u00e9nergie. 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