{"id":77062,"date":"2014-10-02T07:19:20","date_gmt":"2014-10-02T05:19:20","guid":{"rendered":"http:\/\/b.bati-journal.com\/bois-materiaux-sur-le-pied-de-guerre\/77062"},"modified":"2019-07-15T12:14:12","modified_gmt":"2019-07-15T10:14:12","slug":"bois-materiaux-sur-le-pied-de-guerre","status":"publish","type":"post","link":"https:\/\/batijournal.com\/index.php\/bois-materiaux-sur-le-pied-de-guerre\/77062\/","title":{"rendered":"Bois & Mat\u00e9riaux sur le pied de guerre"},"content":{"rendered":"

Wolseley France change de nom et devient Bois & Mat\u00e9riaux. Cette nouvelle identit\u00e9 est d\u00e9voil\u00e9e au m\u00eame moment que l’annonce de la r\u00e9organisation de la soci\u00e9t\u00e9 et l’initiation de quatre chantiers prioritaires dans le but de consolider les fondamentaux de son activit\u00e9 : refonte de l’offre, optimisation des flux physiques, simplification juridique et comptable, mont\u00e9e en comp\u00e9tence de l’encadrement… \u00ab\u00a0La meilleure d\u00e9fense c’est l’attaque\u00a0\u00bb, affirme Yves Martin, directeur g\u00e9n\u00e9ral de Bois & Mat\u00e9riaux, en pr\u00e9sentant la nouvelle strat\u00e9gie de l’entreprise qui cl\u00f4tura son ann\u00e9e fiscale le 31 juillet 2014 avec un CA de 696 M euros et souhaite reconqu\u00e9rir des parts de march\u00e9 perdues ces derni\u00e8res ann\u00e9es.<\/p>\n

<\/div>\n
En mati\u00e8re d’offre, le projet vise la sp\u00e9cialisation accrue des agences du r\u00e9seau sur certains m\u00e9tiers afin d’accro\u00eetre le professionnalisme et la qualit\u00e9 du service pour \u00eatre un r\u00e9f\u00e9rent sur la zone de chalandise.Plus sp\u00e9cialis\u00e9es en zone urbaine, les agences offriront une meilleure disponibilit\u00e9 produit pour des demandes clients sp\u00e9cifiques, une \u00e9coute plus adapt\u00e9e aux professions cibl\u00e9es, une r\u00e9activit\u00e9 client hors pair. Celle-ci sera possible \u00e9galement gr\u00e2ce \u00e0 la refonte du sch\u00e9ma logistique, associ\u00e9e \u00e0 la mise en place d’une g\u00e9olocalisation de la flotte de camions.\u000b\u000bEnjeu majeur pour 2015 : automatiser tr\u00e8s largement les approvisionnements en agences, afin d’am\u00e9liorer la qualit\u00e9 des stocks et d’\u00eatre proche du \u00ab\u00a0z\u00e9ro-d\u00e9faut\u00a0\u00bb sur les produits phares \u00e0 forte rotation. Autre chantier important : la politique de recrutement et de formation. De nouveaux processus et outils de recrutement pour les fonctions commerciales ont \u00e9t\u00e9 initi\u00e9s afin de gagner en r\u00e9activit\u00e9.\u000b\u000bDepuis 2013, \u00e0 travers ses enseignes R\u00e9seau Pro (r\u00e9seau r\u00e9gional de distribution de bois et de mat\u00e9riaux, avec 110 points de vente) et Panofrance (r\u00e9seau national de sp\u00e9cialistes bois, panneaux et agencement int\u00e9rieur, avec plus de 30 points de vente), Bois & Mat\u00e9riaux est associ\u00e9 \u00e0 parts \u00e9gales avec Chausson Mat\u00e9riaux, entreprise nationale ind\u00e9pendante de distribution de mat\u00e9riaux de construction, au sein de la centrale de r\u00e9f\u00e9rencement Duomat.\u000bL’association de ces enseignes (soit 470 agences, 6 200 collaborateurs, 1 650 M euros de chiffre d’affaires en 2013, sept plates-formes logistiques et 950 camions) assure un maillage dense et compl\u00e9mentaire du territoire national, Chausson Mat\u00e9riaux \u00e9tant plus particuli\u00e8rement pr\u00e9sent dans le Sud, tandis que R\u00e9seau Pro s’\u00e9tend majoritairement dans le Nord et le Centre. Le tout est compl\u00e9t\u00e9 par Panofrance, avec une pr\u00e9sence r\u00e9partie dans l’ensemble de l’Hexagone.\u000b\u000bPar ailleurs, le groupe Wolseley a annonc\u00e9, le 30 septembre, chercher une solution pour vendre sa filiale fran\u00e7aise ISB sp\u00e9cialis\u00e9e dans le bois et employant 800 personnes sur une trentaine de sites.\u000b\u00a0\u00bbISB restera un grand fournisseur non exclusif pour Bois et Mat\u00e9riaux\u00a0\u00bb, r\u00e9pondit Yves Martin interrog\u00e9 sur cette d\u00e9claration.<\/div>\n

www.wolseley.fr<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Wolseley France change de nom et devient Bois & Mat\u00e9riaux. Cette nouvelle identit\u00e9 est d\u00e9voil\u00e9e au m\u00eame moment que l’annonce de la r\u00e9organisation de la soci\u00e9t\u00e9 et l’initiation de quatre chantiers prioritaires dans le but de consolider les fondamentaux de son activit\u00e9 : refonte de l’offre, optimisation des flux physiques, simplification juridique et comptable, mont\u00e9e […]<\/p>\n","protected":false},"author":1,"featured_media":77063,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[6345],"tags":[44,1422,4117],"class_list":["post-77062","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie-marches","tag-bois","tag-materiaux","tag-wolseley"],"yoast_head":"\nBois & Mat\u00e9riaux sur le pied de guerre<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/batijournal.com\/index.php\/bois-materiaux-sur-le-pied-de-guerre\/77062\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bois & Mat\u00e9riaux sur le pied de guerre\" \/>\n<meta property=\"og:description\" content=\"Wolseley France change de nom et devient Bois & Mat\u00e9riaux. 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