{"id":77204,"date":"2009-04-16T15:56:25","date_gmt":"2009-04-16T13:56:25","guid":{"rendered":"http:\/\/b.bati-journal.com\/une-operation-marketing-pour-replanter-la-foret-des-landes\/77204"},"modified":"2019-07-15T12:16:41","modified_gmt":"2019-07-15T10:16:41","slug":"une-operation-marketing-pour-replanter-la-foret-des-landes","status":"publish","type":"post","link":"https:\/\/batijournal.com\/index.php\/une-operation-marketing-pour-replanter-la-foret-des-landes\/77204\/","title":{"rendered":"Une op\u00e9ration marketing pour replanter la for\u00eat des Landes"},"content":{"rendered":"

Acteur majeur de la fili\u00e8re bois-papier en Aquitaine, le groupe Gascogne a lanc\u00e9 l’op\u00e9ration \u00ab Ensemble, replantons la for\u00eat \u00bb pour associer les consommateurs fran\u00e7ais \u00e0 la reconstitution de la for\u00eat des Landes, gravement touch\u00e9e pendant la temp\u00eate du 24 janvier dernier. La premi\u00e8re action de cette op\u00e9ration a \u00e9t\u00e9 mise en place en partenariat avec les distributeurs et enseignes de bricolage : Castorama, Point.P, Gedimat, Panofrance, R\u00e9seau Pro et Weldom. Pour chaque achat d’un produit de la gamme de Gascogne Wood Products (parquets, lambris, bardages, moulures et tasseaux) chez un partenaire de l’op\u00e9ration, Gascogne s’engage \u00e0 faire replanter un arbre. Cette op\u00e9ration f\u00e9d\u00e9ratrice et universelle se d\u00e9clinera dans toutes les activit\u00e9s du groupe.\u000b\u000bwww.gascognewoodproducts.com<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Acteur majeur de la fili\u00e8re bois-papier en Aquitaine, le groupe Gascogne a lanc\u00e9 l’op\u00e9ration \u00ab Ensemble, replantons la for\u00eat \u00bb pour associer les consommateurs fran\u00e7ais \u00e0 la reconstitution de la for\u00eat des Landes, gravement touch\u00e9e pendant la temp\u00eate du 24 janvier dernier. La premi\u00e8re action de cette op\u00e9ration a \u00e9t\u00e9 mise en place en partenariat […]<\/p>\n","protected":false},"author":1,"featured_media":77205,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[6345],"tags":[973,1079],"class_list":["post-77204","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie-marches","tag-foret-des-landes","tag-gascogne-wood-products"],"yoast_head":"\nUne op\u00e9ration marketing pour replanter la for\u00eat des Landes<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/batijournal.com\/index.php\/une-operation-marketing-pour-replanter-la-foret-des-landes\/77204\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Une op\u00e9ration marketing pour replanter la for\u00eat des Landes\" \/>\n<meta property=\"og:description\" content=\"Acteur majeur de la fili\u00e8re bois-papier en Aquitaine, le groupe Gascogne a lanc\u00e9 l’op\u00e9ration \u00ab Ensemble, replantons la for\u00eat \u00bb pour associer les consommateurs fran\u00e7ais \u00e0 la reconstitution de la for\u00eat des Landes, gravement touch\u00e9e pendant la temp\u00eate du 24 janvier dernier. 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