{"id":79172,"date":"2013-10-30T09:40:48","date_gmt":"2013-10-30T08:40:48","guid":{"rendered":"http:\/\/b.bati-journal.com\/le-bois-repart-en-tournee-de-promotion\/79172"},"modified":"2015-03-05T11:22:15","modified_gmt":"2015-03-05T10:22:15","slug":"le-bois-repart-en-tournee-de-promotion","status":"publish","type":"post","link":"https:\/\/batijournal.com\/index.php\/le-bois-repart-en-tournee-de-promotion\/79172\/","title":{"rendered":"Le bois repart en tourn\u00e9e de promotion"},"content":{"rendered":"<p>La campagne R\u00e9solument Bois continue. Apr\u00e8s le volet consacr\u00e9 aux terrasses, lanc\u00e9 par l&rsquo;Interprofession nationale France Bois For\u00eat au printemps dernier, le r\u00e9seau des 250 n\u00e9goces Expert Relais Bois communique, cet automne, sur les multiples utilisations du bois dans le cadre de travaux de r\u00e9novation. R\u00e9solument R\u00e9novation 2013, ce sont ainsi trois mois de campagne et un objectif : sensibiliser prescripteurs, professionnels et grand public \u00e0 la prise en compte de cette solution aux nombreux avantages dans leurs projets de r\u00e9novation, en int\u00e9rieur comme en ext\u00e9rieur. Pour cette deuxi\u00e8me vague de communication, d&rsquo;octobre \u00e0 d\u00e9cembre 2013, un plan m\u00e9dia ciblant presse \u00e9crite grand public th\u00e9matique et professionnelle offrira une visibilit\u00e9 importante avec une centaine d&rsquo;insertions dans une vingtaine de supports. Des publications et PLV explicatives et d&rsquo;aide au choix soutiendront ce dispositif en n\u00e9goce avec notamment 150 000 brochures R\u00e9solument R\u00e9novation et la r\u00e9\u00e9dition du \u00ab\u00a0Guide de r\u00e9habilitation des maisons individuelles\u00a0\u00bb soutenu par France Bois For\u00eat et FCBA.\u000b\u000bLe nouveau site Web du r\u00e9seau se fait \u00e9galement le relais de l&rsquo;ensemble de ces conseils et explications, permettant un acc\u00e8s \u00e9largi aux informations pr\u00e9cieuses et expertes du r\u00e9seau :<\/p>\n<p><span style=\"font-size: medium;\"><a href=\"http:\/\/www.expertrelaisbois.fr\" target=\"_blank\">www.expertrelaisbois.fr<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La campagne R\u00e9solument Bois continue. Apr\u00e8s le volet consacr\u00e9 aux terrasses, lanc\u00e9 par l&rsquo;Interprofession nationale France Bois For\u00eat au printemps dernier, le r\u00e9seau des 250 n\u00e9goces Expert Relais Bois communique, cet automne, sur les multiples utilisations du bois dans le cadre de travaux de r\u00e9novation. R\u00e9solument R\u00e9novation 2013, ce sont ainsi trois mois de campagne [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":79173,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[9192],"tags":[3290,7737,3203],"class_list":["post-79172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-evenements","tag-campagne","tag-expert-relais-bois","tag-resolument-bois"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le bois repart en tourn\u00e9e de promotion<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/batijournal.com\/index.php\/le-bois-repart-en-tournee-de-promotion\/79172\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le bois repart en tourn\u00e9e de promotion\" \/>\n<meta property=\"og:description\" content=\"La campagne R\u00e9solument Bois continue. 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